
About us
Two companies, one shared vision: more human and more effective customer relations.
Our DNA
Two areas of expertise, one single strength.
Groupe Amical Zenitris was born from the alliance of two complementary contact centers. Amical Phone specialises in outbound calls: prospecting, appointment setting, telesales and lead generation. Zenitris is dedicated to inbound calls: customer service, after-sales, hotline and back-office.
Together, we offer companies a single partner able to handle the entire customer journey, from acquisition to loyalty, with trained, motivated and performance-driven teams.

People at the core
Fulfilled employees make satisfied customers: that is our Happy@Work culture.
Performance
Clear goals, KPIs tracked daily and continuous improvement.
Proximity
A dedicated contact person, transparent communication and high responsiveness.
Expertise
Over 18 years of hands-on experience in the French and Canadian markets.
+200
employees
98%
satisfaction rate
+1M
calls handled / month
24/7
availability
Leadership team
The group's founders

Co-Founder & Chief Operating Officer — Zenitris
Wadi CHAAR
Wadi CHAAR is a leading expert in the offshoring industry, with more than 18 years of hands-on experience entirely devoted to customer relations excellence. With a rigorous higher education in business management and international trade, he began his career in 2006 as a multimedia adviser, a strategic position. Methodically climbing every rung of the ladder, he developed in-depth mastery of intermediate performance indicator management and of maximising operational profitability.
Throughout his career, he has managed large portfolios of demanding clients in the French and Canadian markets. His skills cover direct coordination with clients, HR engineering (career path design, annual performance review frameworks) and team engagement on the call center floor. A true champion of the Happy@Work culture, his management philosophy is to keep people and a sense of service at the very heart of the team’s interests.

Co-Founder & Managing Director — Amical Phone
Abderrazak BOURMAKI
Abderrazak BOURMAKI brings solid expertise built over more than 6 years in management, operational production management and business development in contact centers. Having built his career directly in the field, from B2B sales agent to supervision and production management roles, he has a global, cross-functional view of what a high-performing sales organisation requires (from initial prospecting to final delivery).
His significant experience at W2B, SEJILAU SARL and then as production manager at Amical Phone enabled him to develop highly specialised know-how in database qualification, lead detection, rigorous KPI tracking and ongoing staff training. He has notably built major sector expertise in Energy (B2B & B2C), covering solar solutions, heat pumps, Energy Savings Certificate (CEE) schemes and full management of the sales journey through to project deployment.
“Keeping people and a sense of service at the heart of everything we do.”
The Happy@Work philosophy of Groupe Amical Zenitris
Ready to boost your customer relations?
Contact us today and get a tailor-made solution.
